Design
Used lots of negative space and bold type to really drive the message home about the importance of quitting. I also added a skull blended into smoke showing the correlation between cigarette smoke and death.
Mission Statement
Every year, thousands of people die from smoking-related illnesses, and it's not just the smokers themselves who are affected. Secondhand smoke harms innocent bystanders, including children, and contributes to air pollution and environmental degradation .Smoking Kills. Protect Public Health. Quit Smoking Today.